SEOWill is the Swiss Army knife of Shopify SEO. Obsess AI is the specialist. See why Shopify merchants choose focused content AI over an all-in-one toolkit.
SEOWill tries to do everything. Obsess AI masters the one thing that drives traffic: content.
Purpose-built AI that generates deep, product-aware blog content with brand voice matching
Basic AI blog writer included as one feature among many SEO tools
Specialist: masters content creation with product linking and social media
Generalist: covers SEO audits, speed, images, links, and basic blogging
From $9/mo for best-in-class AI content that drives organic traffic
Free tier available, but AI blogging quality is limited at every plan
| Feature | Obsess AI | SEOWill |
|---|---|---|
| AI Blog Quality | ||
| Social Media Content | ||
| Product Catalog Awareness | ||
| Auto Product Linking | ||
| SEO Technical Audit | ||
| Page Speed Optimization | ||
| Image Compression | ||
| Broken Link Fixing | ||
| Brand Voice Learning | ||
| Bulk Blog Generation |
SEOWill offers a free tier, but its AI blogging is basic. Obsess AI delivers premium content quality at competitive prices.
SEOWill includes blog writing as a side feature. Obsess AI was built from the ground up for content marketing with advanced AI that matches your brand voice.
Obsess AI reads your entire Shopify catalog and automatically links relevant products in your content. SEOWill's blogging tool has no product awareness.
Generate social media posts alongside your blog content. SEOWill focuses on technical SEO but offers no social media capabilities.
Bulk generate dozens of high-quality, product-aware blog posts in minutes. SEOWill's limited blog tool cannot match this output.
SEOWill, formerly known as SEOAnt, is a comprehensive Shopify SEO suite that covers technical SEO audits, page speed optimization, image compression, broken link fixing, and basic AI blog writing. It takes an all-in-one approach to Shopify SEO.
It depends on your needs. If you need technical SEO tools like speed optimization and broken link fixing, SEOWill is useful. If your priority is generating high-quality blog content that drives traffic and sales, Obsess AI is the better choice. Many stores use both together.
Absolutely! They serve complementary purposes. Use Obsess AI for content creation, product-aware blogging, and social media posts. Use SEOWill for technical SEO audits, speed optimization, and image compression. Together, they cover the full SEO spectrum.
SEOWill includes a basic AI blog writer as one of many features. Obsess AI is entirely focused on content quality—offering brand voice learning, product catalog awareness, automatic product linking, and bulk generation. The content quality difference is substantial.
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